Media Coverage

2022

Adani Deal Seen Spurring M&A Boom in Cement Sector

https://www.deccanherald.com/business/business-news/adani-deal-seen-spurring-ma-boom-in-cement-sector-1111818.html

Celebrating the Icon: Shelby Hunt

https://www.depts.ttu.edu/rawlsbusiness/news/posts/2022/05/hunt_retires.php

Tata Superapp Offers Everything from Salt to Luxury Hotels https://asia.nikkei.com/Business/Technology/Tata-superapp-offers-everything-from-salt-to-luxury-hotels

Marketing the Future: How the Digital Marketing and Analytics Programme from ISB Executive Education will Help You Land a Lucrative Career

https://economictimes.indiatimes.com/industry/services/education/marketing-the-future-how-the-digital-marketing-and-analytics-programme-from-isb-executive-education-will-help-you-land-a-lucrative-career/articleshow/89239353.cms

ISB Rolls Out Digital Marketing Analytics Programme

https://www.tribuneindia.com/news/jobs-careers/isb-rolls-out-digital-marketing-analytics-programme-362647

2021

 New Strategy for Cross-Border Marketing Relies on Interdependent Ecosystem

https://today.ku.edu/2021/12/21/new-strategy-cross-border-marketing-relies-interdependent-ecosystem

Timing, Sensitivity, and Wit: Cornerstones of Moment Marketing

https://www.forbesindia.com/article/isbinsight/timing-sensitivity-and-wit-cornerstones-of-moment-marketing/71535/1

Not Just a Throwback of Throwbacks—The Evolving Face of Nostalgia Marketing

https://www.forbesindia.com/article/isbinsight/not-just-a-throwback-of-throwbacksthe-evolving-face-of-nostalgia-marketing/69853/1

Who Will Win India's E-commerce Race?

https://react.etvbharat.com/english/national/business/national-budget/who-will-win-online-commerce-race-in-india/na20210319143516361

Helping SMEs Navigate the Digital World

https://www.thehindubusinessline.com/opinion/helping-smes-navigate-the-digital-world/article33487300.ece

Lessons for India Inc from Cricket Win and Slow Vaccine Embrace

https://www.business-standard.com/article/opinion/bs-reads-lessons-for-india-inc-from-cricket-win-and-slow-vaccine-embrace-121012300139_1.html

2020

Creating Impact through Shared Purpose: Pratham's ADP India CSR Programme

https://www.isb.edu/en/research-thought-leadership/research-centres-institutes/centre-for-learning-and-management-practice/management-rethink/creating-impact-through-shared-purpose--pratham-s-adp-india-csr-.html?deliveryName=DM2170

India's richest man has raised $3.4 billion for his retail empire in just a few weeks

https://edition.cnn.com/2020/10/02/business/reliance-retail-india-intl-hnk/index.html

The digital transformation of SMEs is likely to become permanent

 https://www.thehindubusinessline.com/opinion/the-digital-transformation-of-smes-is-likely-to-become-permanent/article31867574.ece 

Is the Tiger ready to navigate Dragon fire?

https://www.newindianexpress.com/opinions/2020/apr/25/is-the-tiger-ready-to-navigate-dragon-fire-2134981.html

MBA Professors To Look Out For - 2020

 https://www.businessbecause.com/news/mba-degree/6721/mba-professors-to-look-out-for?fbclid=IwAR06A7j56Kb4ASsGVCsrj_Y60ROC6HNCKMXxqypMALPK1djywtOR-zjtC6M 

2019

HUL: Eat. Sleep. Innovate. Repeat

 https://www.fortuneindia.com/enterprise/hul-eat-sleep-innovate-repeat/103928?fbclid=IwAR0BA-iT7vOg3OYo1fzbQMpg7u1umgebkqgo0TYV50M7Tq-fbooTyi9oI08 

What brands can learn from India's largest luxury retailer?

 https://www.voguebusiness.com/companies/india-largest-luxury-retailer-reliance-brands-ceo-darshan-mehta 

Changing tack: Tata Power set to become a service player 

https://www.financialexpress.com/industry/tata-power-all-set-to-become-a-services-player/1715399/ 

Why Jeff Bezos may need India's richest man?

 https://edition.cnn.com/2019/08/05/tech/amazon-reliance-retail-deal-talks/index.html 

Mary Kay awards doctoral dissertation awards at 2019 Academy of Marketing Science annual  conference  - Mary Kay

 https://newsroom.marykay.com/en/releases/mary-kay-awards-doctoral-dissertation-awards-at-2019-academy-of-marketing-science-annual-conference 

Mary Kay awards doctoral dissertation awards at 2019 Academy of Marketing Science annual  conference  - Ehrenberg-Bass Institute for Marketing Science

 https://www.marketingscience.info/mary-kay-awards-doctoral-dissertation-awards-at-2019-academy-of-marketing-science-annual-conference/ 

Rawls alumnus wins international dissertation award https://www.depts.ttu.edu/rawlsbusiness/news/posts/2019/06/rawls-alumnus-wins-international-dissertation-award.php?fbclid=IwAR3Q4Van_i3J9FltXvTSP6q9wgtTNamq0VH6yizS7bpJzJzWhzpBGQMPGn0 

Alumnus chosen as top-three finalist for national AMS award

 https://www.depts.ttu.edu/rawlsbusiness/news/posts/2019/03/alumnus-chosen-as-top-three-finalist-for-national-ams-award.php 

Partners in rhythm

http://isbinsight.isb.edu/partners-in-rhythm/

2018

Negotiating international marketing joint venture dissolutions in emerging markets

http://isbinsight.isb.edu/negotiating-international-marketing-joint-venture-dissolutions-in-emerging-markets/

How consumers evaluate  international joint ventures

 http://isbinsight.isb.edu/index.php/how-consumers-evaluate-international-joint-ventures/ 

2017

Kiran Pedada awarded Helen Devitt Jones Excellence in graduate teaching award

 https://www.depts.ttu.edu/rawlsbusiness/news/posts/2017/03/kiran-pedada-awarded-helen-devitt-jones-excellence-in-graduate-teaching-award.php 

Kiran Pedada named runner-up in dissertation proposal competition

 https://www.depts.ttu.edu/rawlsbusiness/news/posts/2017/09/kiran-pedada-sma-dissertation-proposal.php 

Area of Marketing Welcomes Venkatesh Shankar for Distinguished Speaker Series 

 https://www.depts.ttu.edu/rawlsbusiness/news/posts/2017/05/area-of-marketing-welcomes-venkatesh-shankar-for-distinguished-speaker-series.php 

Rawls College Recognizes Excellence in Teaching, Research, and Service

 https://www.depts.ttu.edu/rawlsbusiness/news/posts/2017/05/rawls-college-recognizes-excellence-in-teaching-research-and-service.php 

2016

2016 Rawls College Faculty, Staff, and Student Excellence Awards

  https://www.depts.ttu.edu/rawlsbusiness/news/posts/2016/05/2016-rawls-college-faculty-staff-and-student-excellence-awards.php 

2015

Carey hosts gathering of marketing experts

 http://careybusiness.carey.jhu.edu/fall2015/blog/2015/11/12/carey-hosts-gathering-of-marketing-experts/